BrAun - Saphirea
As part of this design project, we had a number of words to choose from and decided to explore the theme of mixing in the kitchen, developing a household appliance that embodies aesthetics, functionality and innovation. Inspired by the strong identity of the Braun brand and the fundamental principles of design advocated by Dieter Rams, our approach is based on the search for a balance between form and utility.
Our product will target a family made up of two parents and two children in the 8-14 age bracket, with a stay-at-home mum. After some thought, our product will be used at lunchtime and in the evening, with the mother preparing food for her husband and their two children. Our aim is to understand the needs, expectations and behaviour of this family in order to create a product tailored to them. The product should therefore be easy to use (instinctive) but also easy to wash (using a dishwasher).
The space will be a fairly large kitchen (somewhere between a medium-sized kitchen and a large kitchen).
With plenty of space, such as a work surface, to store electrical appliances.
With plenty of space, such as a work surface, to store electrical appliances.
Constraints
1- Dishwasher safe
2- Ergonomic
3- For chopping vegetables and meat
4- Large capacity
5- Built-in scale
6- Add food while chopper is running
1- Dishwasher safe
2- Ergonomic
3- For chopping vegetables and meat
4- Large capacity
5- Built-in scale
6- Add food while chopper is running
